9 Essentials for Choosing Your Ideal Google Ads Consultant

From somebody who has been in the trenches and used a numerous consultants in the past, here are our 3 highest tips for you when searching for somebody. Over the years I have made many mistakes in ....

Creating a star business – what’s a market niche?

Google, Apple, Intel, Microsost, Ford in the early days, US Steel A star business is one which will most assuredly succeed beyon....

Is Your Business a Star Business?

In his book by the same name, Richard Koch of 80/20 fame explains that there is one thing that sets star businesses apart from any other businesses. It’s not your ability OR hard work OR your mix....

Small Business Now Needs to Get Involved in SEO

Adam Stetzer makes a great point here. Its now really important that small bu....

Is There Any Difference Between SMART Goals and SMART Objectives?

Many people use terms like SMART goals, objectives and outcomes without being clear on what they mean. Getting clear on these terms is critical to your understanding of the concepts and communicati....

The 3 Big Problems With SMART Goals. And What You Can Do About It.

The idea of SMART goals or objectives has enormous benefits. (1) But, in our experience in dealing with small businesses, it suffers from 3 major problems. Here's what they are and what you can ....

Could This Be the Biggest Mistake that Small Businesses Make? Getting Smarter About SMART

Not getting crystal clear about what you want to achieve in all aspects of your business (and life for that matter) is like getting into your car and driving off without knowing where you are going - ....

Sole Traders v Company Decision Tool

For too long, start ups and existing small businesses have had to guess or rely on recommendations for structuring without an estimate of the benefits and costs of each app....

Small Business Performance & Objectives Management Policy Statement

After quite a bit of homework, we have just created an Outcomes & Performance Policy Statement for our own business.

We thought that it might be ....

Objectives Management – The Key to Success for the Largest to the Smallest Businesses and What the Solution Providers Don’t Tell You

Whether you call them goals, objectives or outcomes, getting clear on the results you want to achieve is critical to success in any endeavour, including s....